Pattern | Mentle - My Role in a Growing Startup
My experience with the startup that developed Pattern, a mental health tech product, was multifaceted and enriching. Originally launched as Mentle, an AI therapy chatbot, it evolved into a data analytics and mental health tracking app. I coordinated with a small global team, tackling challenges in time zone management and leading efforts in investor relations, lead generation, and strategic communication. While securing investments and client engagement were my main tasks, I also collaborated on project management and aligning our creative vision. This required adaptability, stress management, and connection building remotely. My work on Pattern and Mentle enhanced my skills in strategic planning and communication, fueling my passion for impactful, purpose-driven projects. This experience highlights the importance of blending creativity with practical execution to drive innovative success.
Content Creation & Market Positioning
After the product’s launch, I took part in brainstorming and strategic planning sessions to position it in the market. I gained insight into how to convey the product’s unique value, crafting content that resonated with target audiences and highlighted its key benefits. This phase was both challenging and rewarding, solidifying my passion for content creation and strategic thinking. To showcase this work, links to our Instagram reels and other social media content will be featured, illustrating the impact of our content strategy.
Exploring Tools & Creative Strategy
Working with Pattern and Mentle provided -on experience with tools like Figma, Iconify Design, and Photoshop, where I experimented with creating interactive prototypes and design demos. This exposure sharpened my ability to visualize and communicate ideas effectively—a critical skill in creative strategy. The experience emphasized the value of combining strong communication abilities with creative output to present concepts clearly to stakeholders and potential investors.
The Personal Impact of Mental Health Advocacy
My time at Mentle underscored the importance of mental health advocacy, which profoundly influenced my own journey toward therapy. This period was both professionally enriching and personally transformative, reinforcing the necessity of balancing creative work with mental well-being. The challenges I navigated, alongside the support gained from therapy, affirmed my belief that I thrive in creative, purpose-driven work. This experience left an indelible mark on my career path and personal growth.