OSHEE x Davis Cup
Sponsorship Activation: Elevating OSHEE’s brand with strategic, on-site engagement at the Davis Cup.
As part of OSHEE’s strategic sponsorship initiatives in the sports industry, we proudly sponsored the Kazakhstan vs. Denmark Davis Cup match, marking a significant highlight in our event partnerships. I was entrusted with the creative direction and execution of an engaging OSHEE stand that combined product showcase with on-site sales. Overseeing every aspect from concept to implementation, I integrated interactive elements such as product demonstrations and audience-participation games, fostering strong engagement and boosting on-site sales. This hands-on sponsorship activation and experiential marketing effort provided a unique opportunity to connect OSHEE with tennis enthusiasts in a meaningful way, blending strategic planning with live audience interaction.
Immersive Setup at Beeline Arena: Crafted an eye-catching OSHEE stand for the Davis Cup, designed to attract and captivate the audience.
Content Photoshoot: Organized and led a strategic photoshoot showcasing the brand’s essence, enhancing OSHEE’s presence on social media and promotional content.
Audience Engagement: Facilitated interactive games and product demos to deepen connections with attendees and build lasting brand loyalty.
Sponsor Interaction: Collaborated with other event sponsors to strengthen OSHEE’s network and amplify brand visibility across the event.